Hands Up. Who Wants To Be An Innovator?
Back when I started my career (or when dinosaurs ruled the earth) there was a very different perspective of innovation and innovators. They were an elite group of secret, almost mythical, creatures toiling away in labs far from the prying eyes of competitors or even colleagues without a C-suite designation. As a lowly advertising guy, […]
Without Purpose Your Organization Is Rudderless
Thank god for Hollywood and the characters, icons, metaphors and phrases it’s created. When I tell my clients “Help me, help you. Help ME, Help YOU” they immediately picture Tom Cruise and Jerry McGuire. Sometimes I’m even on my knees imploring them like the scene in the movie just so they get the connection. Sometimes. […]
Business Leaders : How Self-Aware Are You?
In hindsight I should’ve anticipated there’d be a backlash. You can put “Provocateur” into your title without expecting some provocation to come back at ya. Some debate. Some discussion. Some disagreement. That’s just karma. I’ve written a fair bit about Purpose in recent blogs. It’s a popular subject and certainly one close to my heart. […]
Brand Rejuvenation : The Elusive Search to Reinvent Your Brand
When I started my marketing career I dreamt of the opportunity to work on storied brands like Coca-Cola, Pepsi, Nike, M&M’s, P&G. I remember thinking “If only I could get that break…” So it is with no small degree of sadness that I look at how far some of these storied, global behemoths seem […]